PRPL
PRPL
NASDAQ · Consumer products

Purple Innovation Inc

Penny Stocks
$0.70
+0.03 (+4.54%)
As of Feb 8, 2:15 PM ET ·
Analyst Consensus
Buy
11
Analysts
Moderate
Coverage
Buy 7 64%
Hold 4 36%
Sell 0 0%
Price Target
Analyst Price Target +1,430.6% upside
Low Target $6.52
Average Target $10.72
High Target $11.71
Current Price $0.70
Current
$0.70
Target
$10.72
$6.52 $10.72 avg $11.71
Scenario Analysis
Bear Case
$6.52
830.9%
Low target
Base Case
$10.72
+1,430.6%
Avg target
Bull Case
$11.71
+1,571.9%
High target
Risk/Reward
1.9x
Balanced
Price in Context
52-Week High
$12.08
-94.2% from high
52-Week Low
$6.95
+-89.9% from low
Target vs 52W High
$10.72
-11.3% vs high
Peer Consensus — Consumer products
Stock Consensus Analysts Buy % Target Upside
PG
Procter & Gamble Co
 Buy 35 63% $187.80 +18.0%
CL
Colgate-Palmolive Co
 Buy 30 63% $201.99 +113.9%
DHI
Dr Horton Inc
 Hold 26 38% $63.78 -59.2%
GRMN
Garmin Ltd
 Strong Sell 15 13% $190.99 -5.6%
EL
Estee Lauder Companies-Cl A
 Hold 35 51% $134.94 +35.7%
KVUE
Kenvue Inc
 Hold 20 5% $210.36 +1,060.3%
KMB
Kimberly-Clark Corp
 Hold 21 38% $178.95 +71.5%
LEN
Lennar Corp-A
 Strong Sell 26 12% $123.96 +8.7%