RKT
NYSE · Financial Services
Rocket Cos Inc-Class A
$14.17
-0.09 (-0.63%)
Performance
1D
—
1W
—
1M
—
3M
-27.00%
6M
-27.37%
1Y
+5.90%
YTD
-28.72%
Open$14.12
Previous Close$14.26
Day High$14.30
Day Low$13.67
52W High$24.36
52W Low$10.94
Volume—
Avg Volume26.98M
Market Cap51.67B
P/E Ratio—
EPS$0.09
SectorFinancial Services
Technical Indicators
Full analysis →
SMA 50
$20.03
Below
SMA 200
$17.24
Below
RSI (14)
39.9
Neutral
Trend
Golden Cross
Bullish
Analyst Ratings
Hold
19 analysts
Price Target
+923.1% upside
Current
$14.17
$14.17
Target
$144.98
$144.98
$102.07
$144.98 avg
$176.65
Key Financials
| FY 2026 | FY 2025 | FY 2024 | |
|---|---|---|---|
| Revenue | 109.51B | 147.30B | 12.52B |
| Net Income | 593.71M | 718.68M | 3.36B |
| Profit Margin | 0.5% | 0.5% | 26.9% |
| EBITDA | 25.28B | 32.30B | 6.89B |
| Free Cash Flow | — | — | 3.26B |
| Rev Growth | -25.7% | -25.7% | -1.6% |
| Debt/Equity | 19.44 | 19.44 | 0.54 |
About Rocket Cos Inc-Class A
Rocket Companies, Inc. is a Detroit, Michigan-based financial services holding company operating a leading technology-driven mortgage origination and financial technology platform in the United States. The company is best known for its Rocket Mortgage brand, one of the largest mortgage lenders in the country, as well as adjacent businesses in real estate services, personal lending, and auto sales. Rocket Companies leverages a proprietary digital platform to streamline the home buying, selling, and financing process for consumers. Its business model is centered on direct-to-consumer distribution and technology-enabled automation across its suite of financial products.
Financial Services Peers
| Symbol | Name | Price | Change | P/E | Mkt Cap |
|---|---|---|---|---|---|
| BRK.B | Berkshire Hathaway Inc | $479.33 | -0.14% | 15.9 | 1.07T |
| V | Visa Inc | $303.76 | -0.22% | 29.0 | 603.38B |
| MA | Mastercard Inc | $498.93 | -0.29% | 30.8 | 461.31B |
| MS | Morgan Stanley | $165.87 | +0.94% | 16.4 | 275.98B |
| GS | Goldman Sachs Group | $835.72 | +0.54% | 16.0 | 274.87B |
| AXP | American Express Co | $302.00 | +0.03% | 21.6 | 233.63B |
RKT Frequently Asked Questions
What does Rocket Companies do?
Rocket Companies operates primarily through Rocket Mortgage, one of the largest retail mortgage originators in the United States, processing applications almost entirely through its digital platform. The company earns revenue from originating and selling mortgages into the secondary market, retaining servicing rights that generate recurring fee income over the life of the loan. Beyond mortgages, Rocket has built adjacent services including title insurance, home search through Rocket Homes, and personal finance tools, pursuing a strategy of owning the consumer relationship across the entire homebuying journey.
Is RKT stock a good investment?
Rocket's business is highly sensitive to mortgage origination volumes, which surge when interest rates fall and compress when rates are elevated — exactly the environment that prevailed for much of 2022–2024, when refinancing activity collapsed. The company has used the down cycle to invest in technology and market share while many smaller lenders exited. When rates eventually cycle lower, refinancing volume could trigger a significant earnings recovery. Until then, the primary question is how much cash the company burns through the origination trough and whether the market share position endures.
Who are Rocket Companies' main competitors?
United Wholesale Mortgage (UWM) is Rocket's closest peer in scale among non-bank mortgage originators, though UWM operates exclusively through a broker channel while Rocket focuses on direct consumer relationships. LoanDepot competes in direct-to-consumer origination. The large banks — JPMorgan Chase, Wells Fargo, and Bank of America — are formidable competitors with lower cost of capital and existing customer relationships. Smaller online lenders including Better.com and Guaranteed Rate compete for digital-first mortgage customers.
What makes RKT stock unique?
Rocket's competitive differentiation rests on its technology platform and brand recognition in a mortgage market where most lenders are anonymous. The company processes a large share of its applications digitally with minimal manual intervention, allowing faster decisions and lower per-loan processing costs at scale. Super Bowl advertising campaigns have made Rocket Mortgage one of the few lender brands that consumers actually seek out by name — an unusual achievement in financial services where products are largely commodity. The servicing portfolio provides annuity-like cash flows between origination peaks.
Where is RKT trading today?
RKT last closed at $14.17, down 0.63% in the most recent trading session. Over the past 52 weeks, the stock has traded between a low of $10.94 and a high of $24.36. The current price represents 24% of its 52-week range, which helps investors gauge where the stock sits relative to its recent trading history.
What are analyst ratings for RKT stock?
Among 19 analysts covering RKT, the consensus rating is Hold — 8 rate it a buy, 11 hold, and 0 sell. The average price target sits at $144.98, implying 923% upside from the current price. Keep in mind that analyst targets reflect 12-month expectations and can shift quickly after earnings reports or major company events.
How much revenue does Rocket Cos Inc-Class A generate?
Rocket Cos Inc-Class A generated $109.51B in revenue during fiscal year 2026, with $593.71M reaching the bottom line as net income. The net profit margin of 0.5% reflects the competitive nature of its industry.
How has RKT performed compared to last year?
Performance varies across timeframes, reflecting shifting market conditions. Returns by timeframe: -27.00% (3M), -27.37% (6M), +5.90% (1Y), -28.72% (YTD). Comparing these figures against the S&P 500 and sector benchmarks helps determine whether RKT is outperforming or lagging the broader market.