HOG
HOG
NYSE · Automobiles

Harley-Davidson Inc

$25.67
+0.26 (+1.02%)
Day Range $25.10 — $25.87
52W Range $17.09 — $31.25

Performance

1D
1W
1M
3M
6M +22.24%
1Y +9.05%
YTD +24.37%
Open$25.39
Previous Close$25.41
Day High$25.87
Day Low$25.10
52W High$31.25
52W Low$17.09
Volume
Avg Volume2.53M
Market Cap2.70B
P/E Ratio11.73
EPS$1.76
SectorAutomobiles

Technical Indicators

Full analysis →
SMA 50 $20.76 Above
SMA 200 $24.56 Above
RSI (14) 54.9 Neutral
Trend Death Cross Bearish

Analyst Ratings

Hold
21 analysts
8 Buy 10 Hold 3 Sell
Price Target +196.1% upside
Current
$25.67
Target
$76.00
$47.58 $76.00 avg $84.34

Key Financials

FY 2026 FY 2025 FY 2024
Revenue 3.81B 4.14B 4.58B
Net Income 288.35M 282.26M 132.26M
Profit Margin 7.6% 7.2% 2.9%
EBITDA 475.84M 491.68M 203.47M
Free Cash Flow 88.48M
Rev Growth -8.1% -8.1% +24.0%
Debt/Equity 0.94 0.94 0.60

Dividend

Dividend Yield2.92%
Annual Dividend$0.73
Payout Ratio25.5%
Frequencyquarterly
Ex-DividendApr 17, 2026
Pay DateMay 7, 2026

Automobiles Peers

Symbol Name Price Change P/E Mkt Cap
TSLA Tesla Inc $405.05 +1.14% 389.5 1.50T
GM General Motors Co $80.43 +1.44% 28.2 71.49B
F Ford Motor Co $14.11 +0.36% 56.02B
RACE Ferrari Nv $348.42 -3.79% 37.3 59.63B
STLA Stellantis Nv $6.38 +0.63% 20.95B
RIVN Rivian Automotive Inc-A $15.10 -8.60% 20.82B

Quick Stats

Market Cap2.70B
P/E Ratio11.73
EPS$1.76
Div Yield2.92%
Volume
SectorAutomobiles