HOG
HOG
NYSE · Automobiles

Harley-Davidson Inc

$25.93
-0.57 (-2.15%)
Day Range $25.59 — $26.63
52W Range $17.09 — $31.25

Performance

1D
1W
1M
3M
6M
1Y -9.78%
YTD +25.63%
Open$26.38
Previous Close$26.50
Day High$26.63
Day Low$25.59
52W High$31.25
52W Low$17.09
Volume
Avg Volume1.60M
Market Cap2.69B
P/E Ratio13.27
EPS$1.62
SectorAutomobiles

Technical Indicators

Full analysis →
SMA 50 $20.76 Above
SMA 200 $24.56 Above
RSI (14) 54.9 Neutral
Trend Death Cross Bearish

Analyst Ratings

Hold
21 analysts
9 Buy 9 Hold 3 Sell
Price Target +193.1% upside
Current
$25.93
Target
$76.00
$47.58 $76.00 avg $84.34

Key Financials

FY 2026 FY 2025 FY 2024
Revenue 3.56B 3.87B 4.58B
Net Income 269.46M 263.77M 132.26M
Profit Margin 7.6% 7.2% 2.9%
EBITDA 444.67M 459.47M 203.47M
Free Cash Flow 88.48M
Rev Growth -8.1% -8.1% +24.0%
Debt/Equity 0.94 0.94 0.60

Dividend

Dividend Yield2.16%
Annual Dividend$0.73
Payout Ratio25.5%
Frequencyquarterly
Ex-DividendApr 17, 2026
Pay DateMay 7, 2026

Automobiles Peers

Symbol Name Price Change P/E Mkt Cap
TSLA Tesla Inc $364.27 -0.53% 378.0 1.44T
GM General Motors Co $82.20 -5.10% 38.3 74.54B
F Ford Motor Co $13.21 -2.94% 54.83B
RACE Ferrari Nv $406.69 -1.77% 42.6 69.69B
STLA Stellantis Nv $4.82 -4.55% 16.33B
RIVN Rivian Automotive Inc-A $14.99 -2.66% 21.78B

Quick Stats

Market Cap2.69B
P/E Ratio13.27
EPS$1.62
Div Yield2.16%
Volume
SectorAutomobiles